When Students Can Generate but Cannot Explain: Tackling Unethical AI Use Through Presentation-Based Assessment in Graphic Design Education
Published 2026-04-26
Keywords
- Generative AI, graphic communication design, assessment integrity, oral presentation, viva voce, ethical AI use, technical university education, Ghana
How to Cite
Copyright (c) 2026 Al-hassan Bawa, Professor Penelope Mpako

This work is licensed under a Creative Commons Attribution 4.0 International License.
Abstract
The ubiquity of generative artificial intelligence (AI) in higher education presents both opportunities and significant pedagogical challenges. In graphic communication design, students increasingly rely on AI to conduct research, prepare presentations, generate design concepts, and produce videos—tasks traditionally requiring competence in computer-aided design (CAD) software. While these tools can enhance productivity, some students use them in ways that bypass learning, submitting AI-generated work without understanding underlying design principles or technical vocabulary. This study reports a qualitative case study conducted at Tamale Technical University in Northern Ghana, where 38 third-year graphic design students completed two presentation-based assessments requiring oral defense of their work. The study addressed three questions: (1) To what extent do students use generative AI in ways that hinder learning? (2) What patterns of terminology deficit, inconsistency, and anxiety emerge during oral defense? (3) How do students perceive the effectiveness of presentation-based assessment? Findings indicate that 81.6% of students used AI extensively, 89.5% could not define basic terminology from their own submissions, and 71.1% showed inconsistencies between submitted work and oral explanation. Despite initial anxiety, 71.1% reported that presentation-based assessment improved their learning. The study offers context-specific recommendations for design educators, including structuring interactive presentations, formulating probing questions, and clearly distinguishing between permitted and unethical AI use. It suggests that oral defense can reveal learning gaps, while treating claims about detecting unethical AI use cautiously and acknowledging alternative explanations such as language anxiety and prior instruction.
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